Camera Phone Statistics (The NPD Group) | MMA Global

Camera Phone Statistics (The NPD Group)



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The NPD Group


Capturing photos with a camera phone is clearly a social affair. Snapping photos of family members outpaced all other types of photos taken at 84%. Spontaneous moments and friends were the next most popular photo subjects. Current camera phones lend themselves well to these types of close-up people shots, or spur-of-the-moment images.






The largest segment of camera phone users (32%) snapped a few photos each month. The next largest group (20%) took a photo a few times per week. So, while not frequent, usage was occasional – similar to digital camera users.

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