Webinar Sponsor:
Jared Rosenbloom
Director, Media Strategy & Operations, Centro
Valentina Marastoni-Bieser
Executive Vice President of Marketing, Cuebiq
With budget limitations and the need to meet performance KPIs, marketers can leverage location data to drive higher engagement, increase sales and maximize ROAS. Attendees will hear a case study about a convenience store that used offline brand intelligence to improve targeting, deliver a 120% uplift in in-store footfall and measured positive ROAS. You will gain actionable insights on how you and your brand can use location data to deliver results.
A newly released benchmark study will also be presented which will provide benchmarks on campaign performance by advertising vertical and platform.
In this webinar, you will learn:
- How location intelligence led to 120%+ uplift for a leading Midwest convenience store
- How to leverage location data to improve targeting and increase campaign performance measurement
- How to use benchmarks to build strategies that keep you one step ahead
