WARC-MMA – Festival of Media Asia Pacific survey results
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Submitted by Eric Espiritu on Wed, 02/26/2014 - 13:20 Thumbnail:
Brands have a long way to go to overcome mobile strategy disconnect, reveals latest WARC-MMA – Festival of Media Asia Pacific survey
- ‘Skills’ identified as the biggest barrier to industry growth
- Mobile budgets expected to rise sharply by 2019
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