Planius Simanullang is an expert in digital marketing, digital transformation, CRM, digital data analytics, and marketing technology. Spending his career for 15 years now and always working with consumer and digital data. He has an extensive digital experience working in various FMCG company (Mead Johnson, Frisian Flag/FrieslandCampina, and Danone) and eCommerce platform (Blibli.com). Now, he is working for Danone Indonesia, driving the digital transformation by leveraging data to drive business growth. Planius graduated from University of Indonesia with degree in Computer Science.