Nick Handel | Mobile Marketing Association
Nick Handel
Chief Executive Officer
McCann Worldgroup
@NickHandel

An integrated marketer with a particular specialism in digital and data-driven marketing communications, Nick has over 21 years of agency experience gained from Europe, Australasia and, for the past 11 years, Asia Pacific.

Prior to assuming the role of CEO for McCann Worldgroup, Nick was the managing director of MRM//McCann Singapore. Under his leadership, the agency more than doubled in size and was recognized as the Digital Agency of the Year, the CRM Agency of the Year, the Mobile Agency of the Year and the Specialist Agency of the year by the three leading industry publications.

Before McCann Worldgroup, Nick was the regional director of digital for Leo Burnett across Asia Pacific, as well as the managing director of Leo Burnett’s digital agency in Singapore, Arc Worldwide.

His experience spans a wide range of client brands including Procter & Gamble, Unilever, Intel, Cisco, HP, VISA, MasterCard, Westpac, General Motors and Volvo. Nick has an MBA from Imperial College, London, a Masters degree from Edinburgh University and a diploma in direct and digital marketing from the IDM in the UK.

He lives in Singapore with his children and a menagerie of pets.