Jonah Ken Tan is VP, south-east Asia at comScore, Inc., a global leader in digital media analytics. In his role, Ken leads market development and sales activities across the 6 key markets in south-east Asia namely Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam.

Ken comes with extensive experience in the Internet space and information technology industry, where he acquired skills in channel development and management, business development, market expansion, entrepreneurship, business analytics, online advertising and e-commerce.

Prior to comScore, Ken was Director, Digital Sales at Singtel, where he managed the digital sales teams and oversaw the online store and telesales business of Singtel’s consumer division.

In addition, Ken spent a large part of his career developing strategic alliances and managing channel partners in the region for multinational corporations such as PayPal and Cisco Systems. He also built reseller networks for companies like Friendster and Yahoo to grow their digital advertising businesses in Southeast Asia.

Ken holds a Master of Business Administration degree with a major in Strategy from Nanyang Technological University.  He is also an Associate Fellow at the Institute on Asian Consumer Insights hosted by the Nanyang Technological University.