Vast experience in digital advertising industry and media leads me to where I am today, co-founding one of growing start-ups, ProPS, and later leading Indonesia market for CDP business of Antsomi. ProPS focuses on programmatic monetization for publishers while Antsomi empowers companies to unify and activate their customer data by the use of artificial intelligence-enabled customer data platform, CDP 365. Getting involved with multiple parties in the industry brought me to an understanding of how difficult it is for a company to evolve in this growing ecosystem constantly. Digital transformation is a must. I’m here to help businesses to become a data-driven company.