Gursimran is a seasoned & award winning Brand Strategist & Marketing Professional with 15+ years of experience in building and scaling consumer & tech brands. He brings expertise in Brand & GTM strategies from his work across a spectrum of categories like E-commerce, Consumer Tech, FMCG, BFSI & Lifestyle brands during his time at companies like Marico Kaya, Publicis Groupe, MullenLowe Lintas and Tilt Brand Solutions.

He currently heads the Brand Strategy & Creative Solutions function at JioSaavn where he drives the agenda for category creation of digital audio for brands & advertisers. His work involves leading new business pitches, value creation, thought leadership & innovation for the monetisation vertical with his team of strategists.