Cheryl Barnett | MMA Global

Cheryl Barnett

Cheryl Barnett
Digital Marketing Manager
Kulula.com

I'm the Digital Marketing Manager of kulula.com, I look after all digital marketing and communication. I’ve had the opportunity to work with a digital team of developers and designers who are the best in their fields. We’ve integrated new systems, innovated best practices and streamlined the ecommerce journey for online travel.  My greatest achievement has been my family, winning 2nd place in the Comair leadership program as well as a Catalyst award, awarded for hard work and dedication.

Our mobi site was nominated for a ‘Mobies Award’ in March 2012. We were also awarded second prize in an airline industry award for excellence in Social Media to improve customer service. IAB South Africa awarded me second for best social media strategy in customer service #WomenInDigital. Our social media birthday campaign #kulula13 was nominated for a BookMark award in 2014.

Customers are changing and as South African marketers we need to ensure we're delivering on the best in mobile device innovation. It's a great honour to be part of the SMARTIES awards and play my small role in shaping the future of mobile in SA