As Manager, Digital Strategy for the US Tennis Association, Brian’s responsibilities include developing the overall product strategy across all US Open Platforms as well as managing all business development opportunities and sponsorship fulfillment across the whole USTA Digital Network.  Brian’s team is focused on merging both sponsor and USTA objectives to develop and execute new, innovative, digital activations aimed at enhancing the fan experience.  Brian holds a strong technical and marketing background and has worked to achieve a wide range of successful activations across web, social, mobile and on-site.