MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Advertisers - Global 2024

Abbott


Overall Rank: 26
Points: 156.1
Awards Won: 9
Finalist(s) Achieved: 8

Best in Show(s) Won: 0
Gold(s) Won: 2
Silver(s) Won: 4
Bronze(s) Won: 3
Region: Global

Campaigns and Awards 2024

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

How ABBOTT Boosted Lifetime Value with Insights

Abbott

Abbott


Vietnam

Real Time Marketing | Programmatic | Data Insights / Contextual Marketing |Customer Journey Marketing - Lead Generation / CRM

Smarties APAC

Silver, Bronze, Finalist (2)

Abbott Ecom Saga

Abbott

Abbott

Publicis Media

Malaysia

Integrated Ecommerce Innovation & Live Streaming

Smarties APAC

Finalist

Pediasure: Nurturing Healthy Growth for Children

PediaSure

Abbott

Starcom

India

Small Budget, Big Impact

Smarties India

Bronze

PediaSure Growth Tracker: Nurturing Every Moment

PediaSure

Abbott

Publicis

Indonesia

Personalization

Smarties Indonesia

Finalist

Ensuring Strength with the Success of Ensure Gold

Ensure

Abbott

Spark Foundry

Philippines

Customer Journey Marketing - Lead Generation / CRM

Smarties Philippines

Finalist

Ensure Gold: Tet 2024 Personalization Campaign

Ensure

Abbott


Vietnam

Programmatic | Personalization | Real Time Marketing

Smarties Vietnam

Silver, Bronze, Finalist

Ensure: How Personalization Boosted Lifetime Value

Ensure

Abbott

Spark Foundry

Vietnam

O2O / New Retail / Innovative & New Tech Sales Channels

Smarties Vietnam

Gold

How ABBOTT Boosted Lifetime Value with Insights

Abbott

Abbott


Vietnam

Customer Journey Marketing - Lead Generation / CRM | Data Insights / Contextual Marketing | Programmatic | Real Time Marketing

Smarties Vietnam

Gold, Silver (2), Finalist

PediaSure Growth Tracker: Nurturing Every Moment

PediaSure

Abbott

Hybrid

Indonesia

Personalization

Smarties Indonesia

Finalist