Marketing Objective
Spain – Brand Awareness
Marketing Objective
Spain – Lead Generation / Direct Response / Conversions
Silver Winner
Pocoyo House and DOCOMO Digital
for
Discovering mobile with Pocoyo
Watch Video
|
Credits
Marketing Objective
Spain – Promotion
Bronze Winner
Barbadillo and Thinfilm
for
Barbadillo "Smart Bottle" with Thinfilm NFC Mobile Solution
View Case Study
|
Credits
Marketing Objective
Spain – Relationship Building / CRM
Gold Winner
McDonald's Spain and OMD Spain
for
From Mass McDonald's to My McDonald's
Watch Video
|
Credits
Media
Spain – Cross Media
Gold Winner
BBVA and Mindshare Spain / Mindshare Spain and DDB
for
BBVA VALORA VIEW
Watch Video
|
Credits
Media
Spain – Cross Mobile Integration
Silver Winner
Ford and GTB / Mindshare
for
Push traffic to Ford Dealers
Watch Video
|
Credits
Media
Spain – Mobile App
Gold Winner
McDonald's Spain and OMD Spain
for
From Mass McDonald's to My McDonald's
Watch Video
|
Credits
Silver Winner
BBVA and Mindshare Spain / Mindshare Spain and DDB
for
BBVA VALORA VIEW
Watch Video
|
Credits
Media
Spain – Mobile Social
Technology
Spain – Innovation
