BritePool - Identity Product Overview | MMA

Friday, October 1, 2021 - 11:00am to 12:00pm EDT

BritePool facilitates accurate identity targeting without third-party cookies and integrates all identity providers for total interoperability enabling advertisers to maximize reach across the AdTech ecosystem and realize true frequency caps for campaigns that span multiple ID providers, while delivering precise metrics associated with log-level delivery to all ad recipients and attribution.

Speakers: 
CEO
BritePool
Moderator: 
Managing Director & Partner
BCG
Partner & Associate Director
BCG
Product Review By: