A worldwide interactive entertainment video game company headquartered out of Paris, France, Gameloft focuses on producing games for the mobile phone handsets and home, with award winning games such as 'Assassins Creed', 'The Oregon Trail' and 'Rise of the Lost Empires'.
Gameloft was interested in generating large volumes of acquisitions across multiple territories for the games 'Assasins Creed' and 'Asphalt' while expanding their registered user base and scaling up mobile users from their mobile search campaigns. (see PDF for more)
Chicago Shakespeare Theater and Leo Burnett USA kicked off fall production of “Sunday in the Park with George” with a surprise live performance by actors from the musical at the Art Institute of Chicago. What was surprising about the performance? The actors performed in front of a life-sized replica of the famous masterpiece by George Seurat, but this replica was missing key figures from the original work of art.
