Mobile is totally integrated into the daily lives of consumers – hear how businesses can take advantage of this and prepare themselves for the opportunities that arise – now and in the near future.
With more than 15 speakers from Aujan Coca Cola, Anghami, Careem, Choueiri Group, IBM Watson, MBC, Nielsen, Omnicom Media Group, Platform 5, DMS and Adjust together with brands and agencies of the region, we will discuss mobile and mobile marketing for today and the future.
We'll also showcase the best of mobile marketing campagins in the MENA as MMA Smarties winners collect their awards.