Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.
The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.
| Rank | Advertiser | Location | Region | Points |
|---|---|---|---|---|
| 1 | Instituto AzMina | Brazil | LATAM | 63.9 |
| 2 | Government of Puerto Rico | Puerto Rico | LATAM | 53.0 |
| 3 | Rede de Justiça | Brazil | LATAM | 44.5 |
| 4 | SulAmérica S.A | Brazil | LATAM | 36.7 |
| 5 | TIM Celular | Brazil | LATAM | 28.6 |
| 6 | Telefónica | Brazil | LATAM | 26.4 |
| 7 | Patrón Spirits International AG | Mexico | LATAM | 25.6 |
| 8 | Vigor S.A. | Brazil | LATAM | 20.4 |
| 9 | Arcos Dorados Holdings | Uruguay | LATAM | 16.3 |
| 10 | Avianca S.A., Airways | Colombia | LATAM | 13.0 |
| 11 | Controladora Comercial Mexicana | Mexico | LATAM | 12.2 |
| 11 | Easy Taxi | Brazil | LATAM | 12.2 |
| 13 | Buscapé Company | Brazil | LATAM | 10.2 |
| 13 | Grupo Modelo, S.A.B. de C.V | Mexico | LATAM | 10.2 |
| 15 | Fundación Banco de Bosques | Argentina | LATAM | 10.0 |
| 16 | Banco Original | Brazil | LATAM | 8.2 |
| 16 | BETC Sao Paulo | Brazil | LATAM | 8.2 |
| 16 | Corporación Grupo Q Costa Rica S.A | Costa Rica | LATAM | 8.2 |
| 19 | Safra Group and Cutrale | Brazil | LATAM | 4.3 |
| 20 | Grupo Supervielle S.A. | Argentina | LATAM | 4.1 |
| 20 | LATAM Chile | Chile | LATAM | 4.1 |