For Immediate Release

Tapjoy Appoints Al Wood as Chief Financial Officer

Veteran CFO has led two IPOs, joins during rapid growth period

San Francisco, CA – July 12, 2011 – On the heels of raising $30 million in Series D funding from J.P. Morgan Asset Management and all existing institutional investors, Tapjoy, Inc. (www.tapjoy.com), a leading independent mobile application network, has announced the addition of Al Wood as chief financial officer.

Netbiscuits joins PayPal Mobile Partner Program to provide retail and e-commerce companies with enterprise-class mobile shopping and payment solutions

New York, NY, June 22, 2011 – Netbiscuits, the world's leading cloud software service for cross-platform mobile sites and apps, today announced that it will offer retailers PayPal Mobile Express Checkout, the online payment service's two-click mobile payment system for the mobile Web.

Nobot Inc. (HQ: Ota-ku, Tokyo; CEO: Kiyotaka KOBAYASHI; hereinafter as "Nobot"), who runs the ad network "AdMaker" for smartphones, announced today that they will begin to provide the β version of “Appict.me”, a social recommendation service to share applications between friends and acquaintances over their social graph.

Musical Instruments Giant Strikes a Chord with Knotice for Mobile Marketing

Knotice, the leading provider of direct digital marketing software and services, is helping the Fender Musical Instruments Corporation engage shoppers via SMS during its Hot Rod Amplifier Summer Tune Up promotion.

Rebate tags with a shortcode are placed on qualifying Fender Hot Rod Amplifier products. After purchasing the product, consumers simply text the call-to-action to a shortcode to fill out and submit a rebate form for free products.

BuzzCity Mobile Ad Network Growth Fuelled by Demand for More White-Label Content Services
Key driver is increase in ‘white-box’ phones to target wider market

The Mobile Marketing Group (MMG) has just launched its web-based Mobile Marketing Platform, a mobile marketing and database cleaning solution.

Mobile Marketing is fast becoming the centre point of any successful DM campaign and data hygiene and security is of growing concern.

The MMG online messaging platform is connected to over 100 global destinations and complies with the Direct Marketing Association’s (DMA) best practice guidelines in the UK.

Four-part series covers QR Code technology and how to achieve highest ROI for every campaign

LONG BEACH, Calif. (June 1, 2011) — DENSO announced that VitreoQR, the principal North American distributor for DENSO QR Code® software solutions, will present a four-part webinar series on the essentials of QR Code technology. The webinars will explore ISO compliance specifications, security of QR Code content, liability of URL shorteners, the ease and importance of mobile optimization, and how to employ analytics to measure the success of a campaign.

Craig Besnoy is set to head up Netbiscuits Inc. and take the mobile software service company's North American business to the next level; former US managing director Ran Farmer moves to the company's advisory board

New York, NY, June, 2011 – Netbiscuits, the world's leading software service for mobile sites and apps, announced today that its board has nominated Craig Besnoy to become the company's new managing director in North America.

May 25, 2011 (Orange, CA) – Street Savings announced today two mobile marketing products – Street Savings Mobile Coupons and Mobile Rewards - that move value using text messaging and popular gift and loyalty programs, and can be redeemed using widely available point of sale (POS)and credit card terminals.

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