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Capturing Gen Z's Attention: New Strategies for Authentic Engagement

Tuesday, July 15, 2025 - 7:30am to 8:00am EDTTuesday, July 15, 2025 - 12:30pm to 1:00pm EDT

Social Media

In partnership with BAMM Global, Meta uncovered critical insights into how Gen Z's social media habits are shifting—and what marketers need to do now to stay ahead. Leveraging qualitative and quantitative research across the US, UK, Brazil, Japan, and Germany, they pinpointed key trends that redefine connection, culture, and commerce for this influential audience.

How can you leverage these findings to improve your marketing to Gen Z? Join us for an MMA Global Future of Marketing Solutions webinar, in partnership with Meta and BAMM Global.

Region: 
Global
Speakers: 
Gareth Price
Marketing Strategist - Global Clients
Meta
Anuja Gupta
Strategy Director
BAMM Global
Webinar Partner:
Register Now

SMARTIES AWARDS SSA : CALL FOR JURY NOMINATIONS

Becoming a judge for the SMARTIES AWARDS SSA is an unparalleled opportunity to shape the future of marketing innovation. By joining this prestigious panel, you will:

  • Recognize Excellence: Celebrate the groundbreaking work that sets new benchmarks in creativity, strategy, and impact within the industry.
  • Gain Exclusive Insights: Deepen your understanding of cutting-edge trends, technologies, and strategies driving modern marketing success.
  • Expand Your Influence: Collaborate with a network of top industry leaders, amplifying your professional visibility and connections.
  • Contribute to the Industry's Growth: Play a pivotal role in inspiring and guiding the next wave of marketing excellence in Sub Saharan Africa.

Your expertise will not only honor the brightest minds in the field but also position you as a thought leader in shaping the future of marketing.

 

SMARTIES AWARDS SSA Timelines:

Judging Timeline
1 October – 12 October 
Online Pre-screen judging 
 
Monday 13 October 
Pre-screen Online discussion
Impact media / Creative  : 10:00 – 12:00
Marketing Impact / AI in Marketing : 2:12:00 -14:00
Experience Tech / Ecom: 3:14:00 – 16:00
 
15/16 /17 October
Jury Day 
Impact media / Creative : 15 October 
Marketing Impact / AI in Marketing: 16 October 
Experience Tech / Ecom / Purpose driven Marketing: 17 October 

 

Please email [email protected] for further details.

Nominator Information

Nominee Information

Please insert the link for nominee’s a bio or linkedin profile.

Please note the CMO Judge will have to avail themselves on one of the followings days to attend an in-person Jury day:

MMA Executive Dialogues Indonesia 2025

Indonesia
August 26th, 2025 | Jakarta
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