Mobile marketing is defining what it is to be a modern marketer.
The opportunity it provides to get closer to consumers is unprecedented! It has sparked a new wave of possibilities in which every object is a medium and every place an opportunity to connect. There is no other platform that enables the convergence of innovation and measurement to drive business transformation.
The SM2 Innovation Summit agenda is the showcase for marketers who understand how innovation that drives measurable success is what sets market leaders apart and delivers a competitive edge.
By creating an environment for our guests that inspires and activates new ways of thinking, SM2 has fast become the industry must attend event. This year, like last, the MMA will deliver on this promise by showcasing the latest trends and out of the box thinkers who are pushing the boundaries of mobile to the next level and making their marketing dollars work harder for them.
The Smarties Awards
The opportunity mobile provides to get closer to consumers is unprecedented, but that requires agility and demands different ways of thinking.
This is what makes the Smarties Awards the greatest showcase for innovation and creativity - but also…RESULTS! If your campaigns have mobile at their heart, it’s time to stand up and be counted.