Global MM25 Marketer Peer Group

The Charter for the MMA MM25 is to help the MMA and the industry at large identify areas of opportunity, initiatives and research that will allow marketers to more effectively and efficiently integrate mobile as core to their overall mix. If you are interested in joining the MM25, please email Sheryl Daija at sheryl.daija[at]mmaglobal[dot]com.

Vice Chair:
VP, Media & Partnerships
Vice President of Digital Acquisition and Brand Marketing
Hilton Worldwide
NA Marketing Activation & Strategic Partnerships
VP, Senior Business Leader
Director of Mobile Marketing Strategy
Intuit, Inc.
Group Director, Global Connections
The Coca-Cola Company
VP, Global Digital
Coty Inc.
SVP, Director of Media & Integrated Mktg
Citi, U.S. Cards
Global Head of Digital Marketing
Reckitt Benckiser
Digital Marketing Director, US Consumer Healthcare
Global Director of eCommerce
Senior Director, Digital Marketing/Social Media
VP, Digital Marketing & Innovation
Dunkin’ Brands
VP, Digital Marketing &
Marriott International
Worldwide Director, Digital
Colgate-Palmolive Company
VP of Marketing, Customer Demand and Experience Leader
GM of Performance Marketing Labs
Director, Global Digital Experience, Global Connected Customer Experience
General Motors
VP Digital Marketing
Tailored Brands
2VP of Digital and Social Marketing
Travelers Insurance
Director of Mobile Strategy
PetSmart Inc
VP Media
VP Advertising, Media and Digital
The Wendy’s Company
Director of Marketing Communications
Cuisinart and Waring Products
Senior Brand Manager, Global eBusiness
Procter & Gamble
Sr. Director of Digital and Integrated Media Solutions
Director of Digital Marketing
TD Ameritrade
VP Media and Digital Engagement, North America
Director - Digital Marketing & Mobile Payments
Head of Global Integrated Marketing and Digital Advancement
The Hershey Company
Vice President, Digital Acquisition
American Express OPEN