Congratulations on such a wonderful & successful event with diverse opinions and backgrounds. It was great chatting with everyone and sharing our thoughts on AI.
Thank you for giving this opportunity. Truly thank the team at MMA and everyone involved to provide a platform to express our views. It was well managed and co-ordinated event with many insights coming in for AI in marketing.
The work done by MMA is fantastic and looking forward for more and more collaboration.
In the tapestry of India's digital landscape, the call for an indigenous app store resonates louder than ever. The current scenario paints a picture of an app economy in flux, where global giants dominate, but local nuances remain largely unaddressed.
Businesses are constantly seeking ways to optimize their strategies and boost return on investment. One crucial aspect of this optimization process is mastering tracking and attribution in performance marketing. Effectively measuring and attributing the success of your campaigns can significantly enhance your marketing efforts.
Here are four tips to help you navigate the world of performance marketing. This is by Shashi Bhushan Singh, Founder & Director, Shisham Digital which specializes in performance marketing with audience intelligence at the core and global offices.
In an era characterized by exponential technological advancement, the integration of Artificial Intelligence (AI) into marketing strategies stands as a pivotal force driving innovation and reshaping the landscape of consumer engagement. As we navigate through this dynamic intersection of technology and marketing, understanding the evolving state of AI in this realm becomes not just essential but transformative.
We are elated as a team and I have to mention the MMA did a fabulous job of both the judging event and the grand finale. So congratulations to you all for putting together such a great event.