This Brand Safety & MarTech 2025 Industry Report is a brief guide for marketers navigating the increasingly complex digital landscape, focusing intently on the operational backbone of advanced marketing and advertising, emphasizing the importance of brand integrity and technological efficiency.
As marketers and advertisers grapple with a dynamic marketing landscape where technology leads the way, this report serves as a vital resource for organisations looking to remain agile with forward-looking strategies that drive business growth.
Deep dive into emerging topics such as AI the Next Evolution, Social Marketing, Campaign Innovation, Retail Media Network Growth in Indonesia, Brand-Customer Relationships & Behaviours, OTT and Connected TV, Convergence of Responsible Media, and Ethical Advertising & Privacy Policy for Brand Safety, amongst others.
This year’s report outlines successful case studies, and provides valuable insights to C-suite executives across a wide range of sectors within Indonesia.
