Vietnam | MMA Global


Reliz Ltd.

In the dynamic realm of digital advertising, the Modern Marketing Association (MMA) embarked on a pioneering project with the aim to standardize engagement metrics—a keystone for evaluating campaign effectiveness and ensuring equitable evaluation of awards entries. This comprehensive guide captures the journey of the Engagement Metrics Project from its ambitious beginnings to its pivot – a pragmatic decision made in the face of the industry's complex digital ecosystem particularly with video metrics.

April, 2024
May 10th, 2024 | Ha Noi City
January 2024 | Ho Chi Minh CIty

ABI Games Studio will tap on proprietary ad monetization and optimization solutions through AnyManager

AnyMind Group, a technology company for the business supply chain, has today announced a partnership with ABI Games Studio (ABI), a leading publisher in the mobile gaming industry in Vietnam and Southeast Asia, for advertising monetization and optimization solutions of ABI's mobile games. 

Submitter's Company: 
October 2024 / Ho Chi Minh City
June 28th, 2024 | Ho Chi Minh City
April 5th, 2024 | Ho Chi Minh CIty

ShopBack Vietnam Company Limited

Yield Martech Pte (YMT ADS)