Ivette Chalela | MMA Global

Ivette Chalela

Ivette Chalela
Marketing Director LATAM
Waze

Passionate engineer with more than 10 years of sales and marketing experience in the technology industry. Responsible for partner and multi-channel development, marketing plans, sales processes and business strategies in business [B2B] and consumer [B2C] segments. Strong knowledge about Latam market.
International experience in product lifecycle management, launching new products / services and building a solid relationship with partners, customers and sales teams to exceed business objectives.
A pioneer in promoting the adoption of Cloud & Digital transformation. A person without fear of innovating or failing that learns and adapts quickly; willing to challenge the status-quo and results-oriented.