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Rex Briggs presents The AI Conundrum (MIT Press, 2024) to marketers at MMA Global's CMO/CEO Summit

The AI Conundrum is a book that will be published by MIT Press in 2024. It is co-authored with Caleb Briggs, who originated the central thesis of the book that artificial intelligence does not work the same as human intelligence and therefore has different strengths, weaknesses, and risks. To take the self-assessment, visit and click the link at the top of the page. The assessment is 12 questions and provides immediate scoring upon completion.