Strategic planning, management and brand management; implementation of marketing strategies with successful results in ROI. Definition and implementation of business objectives through the implementation of tactics oriented customer knowledge.

Planning, development and execution of digital marketing strategies across all platforms and articulating the distribution and sales channels. Implementation of SEO, SEM, Affiliate Marketing and Re-marketing strategies optimizing digital sets. Performance specialist.

Knowledge in Data Mining applied to loyalty programs, development and retention. Planning marketing strategies based on customer information and market. Integrated management of media ATL, BTL and DIGITAL.

Direct and indirect management team (advertising agencies, digital agencies, engineering suppliers, monitoring agencies, etc.) for the implementation of mass communication campaigns, and targeted digital media, based on the optimal result of the return on investment