Recognized by iMedia as one of the top 25 Internet Marketing Leaders and Innovators, Adam Broitman is known for devising effective creative strategies that live at the intersection of technology and marketing. As VP and senior business leader of MasterCard's global digital marketing team, Broitman is tasked with overseeing social, mobile, local, and other digital channels across MasterCard's various regions around the world. Prior to joining MasterCard, Broitman served as chief creative strategist at Something Massive. He helped guide the company's overarching strategic and creative vision while helping deliver effective, cutting-edge solutions for Something Massive's clients. Broitman came to Something Massive through the acquisition of the firm he co-founded, Circ.us. At Circ.us, an imaginative tech-creative firm, Broitman was responsible for trailblazing work with clients such as Cisco, Red Bull, A&E, Ben & Jerry's, Carl's Jr., and many more. During his tenure at Circ.us, Broitman also co-founded next-generation social-TV start-up TV Dinner.