NeuStar, Inc | Mobile Marketing Association

NeuStar, Inc

NeuStar (NYSE: NSR) is a provider of clearinghouse and directory services to the global communications and Internet industry. Working with the CTIA - The Wireless Association and participating mobile operators across America, NeuStar has established and operates the authoritative directory for U.S. Common Short Codes (CSCs). Brands, agencies and enterprises can now mobilize their advertising and communications by applying a common short code - a five- or six-digit string of numbers - to their marketing. Adding a CSC enables brands to send and receive text and rich multimedia messages, and to put their marketing “on the move” with todays consumers - creating an interactive, direct and permission-based relationship with more than 235 million mobile subscribers. For more information, visit www.NeuStar.biz and www.USshortcodes.com.

Ecosystem: 
Enabler

MMA Program Participation