Singapore | 23-25 April, 2012

MMA Forum Singapore 2012: Smarter Tomorrow

The mobile channel offers marketers an unprecedented opportunity to engage with their consumers at every point in the purchasing funnel. While almost all marketers have determined that Mobile Marketing possibly represents the holy grail in marketing, many are still uncertain as to exactly how to capitalize on its power, making it an indispensable part of their marketing mix. Defining a strategy within your mobile toolkit, the nuances of consumer behavior, and capitalizing on brand awareness and conversion, are what it takes to build a successful mobile marketing campaign. The 2012 MMA Forum Singapore will bring together the world’s mobile leaders who are focused on building smarter campaigns that lead to smarter branding, smart sales and ultimately a smarter tomorrow.

Who should attend:

• Brand marketers who want to walk away with tangible ways on how to successfully integrate mobile marketing into their mix
• Agencies who want to be experts for their clients
• Media companies, technology enablers, operators all constituents of the mobile ecosystem who need to hear what marketers want from the mobile industry

Early Registration is now open

Speakers Include:

Marcel Fenez Global Leader Entertainment and Media PricewaterhouseCoopers	Michael Yap Deputy Chief Executive Officer Media Development Authority

Location

Grand Hyatt Singapore 10 Scotts Road Singapore Republic of Singapore 228211 Tel: +65 6738 1234 The MMA room block is now closed. You may still book your room at the Grand Hyatt via their website.

Pricing & Packages

2012 MMAF Singapore Prices	MMA Member Rates		Non-Member Rates
Package	Early Registration (through 9 March)	Regular Registration	Early Registration (through 9 March)	Regular Registration
Pre-event Workshops (includes both)	S$260	S$300	S$325	S$375
Two Day Pass	S$1,045	S$1,310	S$1,310	S$1,640
Gold Pass (includes 3-day pass)	S$1,250	S$1,570	S$1,595	S$1,965

**Rates increase by 15% for on-site registration. Online registration will close 24 hours prior to the event.