Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Digital/Specialist Agencies - Sub-Saharan Africa 2024

Rank Digital/Specialist Agency Location Region Points
1 Flow Communications Johannesburg Africa 80.2
2 Freshive Digital Agency Johannesburg Africa 80.1
2 YONDER Johannesburg Africa 80.1
4 Hellosquare Durban Africa 56.1
5 iProspect Johannesburg Africa 52.1
6 8909 Digital Johannesburg Africa 40.1
7 Honest Marketing Johannesburg Africa 36.1
8 Rainmaker Media Cape Town Africa 29.1
9 Digitas Liquorice Cape Town Africa 16.0
9 FutureTech Media Johannesburg Africa 16.0
9 Vicinity Media Johannesburg Africa 16.0
12 Lumico Stellenbosch Africa 8.0
12 Moonsport Cape Town Africa 8.0
12 The Digital Plug Johannesburg Africa 8.0
15 Dentsu Performance Cape Town Africa 4.0