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Your Technology Guide to Unifying, Analyzing, and Activating the Data that Powers Amazing Customer Experiences

Updated to 90 capabilities to accommodate industry-wide shifts from AI

Today’s marketing and media landscape has become so complex and complicated, it has become harder than ever to simply market.

It’s led to a veritable fog of marketing in which it’s less clear than ever how to generate results. A survey of 493 companies across all ad sectors found that 80 percent of managers at large firms are not satisfied with marketing’s effectiveness.

Questions keeping up marketing executives week after week include:

Released: 
October, 2024
File Size: 
1.2 MB
Education Section: 
Region: 

Computer Vision and AI sees local business with new name slicing up new markets overseas again

Helm (previously Praekelt Consulting), Africa’s customer experience innovation experts, will be going global again with its client Dr. Oetker, purveyors of the perfect pizza.

A multilingual bot steps up to bridge the gap and secures a Smarties Award in the process

Ends. Helm helps local lawyer bring LUMA to life with an automated legal assistant

 

MENA
November 21st, 2022 / Dubai