Today, 80% of internet users worldwide own and use a smartphone in addition to a desktop computer. Given that, internet consumption habits of global consumers have transformed in recent years, driven by the optionality of new technology and a proliferation of devices. With each of those devices comes data – vast amounts of it – and deciding what to do with that data has become the million-dollar question for today’s marketers.
Este é o primeiro de uma série de materiais educativos que
distribuiremos neste ano com o objetivo de trazer conhecimento e
promover o amadurecimento do mercado de mobile marketing para a
indústria de publicidade na América Latina. Boa leitura!
FOR THE 2nd TIME IN SÃO PAULO, THE BIGGEST PLAYERS OF THE MOBILE MARKET DISCUSS THE FUTURE AND THE TECHNOLOGICAL IMPACT IN THE WORLD
Among the highlights is the unprecedented startup competition that will award the most innovative company with US$ 50,000.00; a three-day mentoring at Google Headquarters and the chance to dispute with global startups;
São Paulo receives one of the most important global networking events of the mobile technology industry on August 24th at WTC Events Center.
eTail was launched in 1999 and is the premiere multi-channel retail conference dedicated to supporting the growth of the retail industry through high-level networking and extensive thought leadership. eTail East was launched as part of the eTail Conference series to speak to the unique challenges facing retailers looking to grow their brand in the market. Download the agenda to learn more http://bit.ly/1TupIcF
Discount 25% for MMA’s members (Use Code: ETE16MMA)
El marketing se renueva para las plataformas móviles: Asista a La Revolución Móvil 2016 Latinoamérica para entender cómo la tecnología impacta en audiencias, comercio y medios de pago
