Global | Page 55 | MMA Global

Global

InMarket’s 2022 Big-Box Fidelity Index report contains key insights on the productivity and efficiency of Big-Box stores, including WalmartTarget, and Costco, and their ability to attract and retain shoppers to their stores.

Download the report now and:

  • Unlock the 2022 quarterly Fidelity Index scores for brands like Fred MeyerBJ’s Wholesale Club, and Sam’s Club
  • See how visitation to new big-box locations compared to existing locations
  • Access the top GeoType audience segments for brands including Walmart, Costco, and Meijer

And more!

Log in with your MMA membership to gain full access to member research.

Interested in becoming an MMA member? Click here.

To prevent automated spam submissions leave this field empty.

If your company is an MMA member and you need log-in information, please email [email protected].

MMA Webinars: Decision Series

MMA Webinars: Revolution Series

After two years of the pandemic, 2022 was met with loads of hope and excitement as consumers embraced the new year. But despite the enthusiasm, the year was fraught with challenges—growing inflation, rising prices, and record fuel costs forced many consumers to tighten their budgets. 

Marketers, in turn, were met with strong headwinds, and had to adapt strategies in order to continue engagement with consumers. 

As such, InMarket has identified eight exceptional marketing campaigns that persevered through the uncertainty, creating incredible Breakthrough Moments that appealed to consumers and drove off-the-chart results, with click-through rates (CTR) as high as 6.90%, or 11.5x higher than the industry benchmark.*  

 

*Source: Wordstream US Google Display Benchmarks for Mobile Media

Log in with your MMA membership to gain full access to member research.

Interested in becoming an MMA member? Click here.

To prevent automated spam submissions leave this field empty.

If your company is an MMA member and you need log-in information, please email [email protected].


After winning the Agency of the Year in SEA region, Mi Ads appoints Xapads as Core Agency Partner for India as well 

Submitter's Company: 
Xapads

 Now, after an intense judging period by senior marketers across South African sectors, over 200 submissions were reviewed and adjudicated between February and March 2023, it is time to reveal who all the special MMA SA SMARTIES Awards winners - sponsored by Takealot Group Advertising, MTN, MultiChoice Group and Standard Bank - are.

DOWNLOAD FULL LIST 

 

Xapads Media, a leading adtech platform has been awarded as the Agency of the Year by Xiaomi for its South East Asia market for the Year 2022. Headquartered in India, Xapads Media stood out among top global partners for their outstanding work in boosting Xiaomi's MIUI internet business across multiple regions. The company also demonstrated excellence in innovation and implementation of customer solutions for Xiamoi. 

Submitter's Company: 
Xapads

MMA Member Meet - Attendee

Congratulations and thank you for the MMA [Member Meet] event in Mumbai. It was my first and has made a lasting impression on how well it was conducted. Have been to many industry events and been a panellist in a few but the one we all had was unique. Just wanted to take this opportunity to appreciate and wish luck for all such future events. Look forward to the active invitation and participation from Truecaller. 

VP - Global Marketing Operations
Truecaller

Hewlett-Packard Enterprise