Top Brands - Global 2024
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Shell
| Overall Rank: | 45 |
| Points: | 109.5 |
| Awards Won: | 4 |
| Finalist(s) Achieved: | 9 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 2 |
| Silver(s) Won: | 0 |
| Bronze(s) Won: | 2 |
| Region: | Global |
Campaigns and Awards 2024
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Shell's AI-Driven Campaign to Eco-Mobility |
Shell |
Shell |
EssenceMediacom |
China |
AI-Driven Creative Excellence |
Smarties APAC |
Finalist |
POWERFUL WORDPLAY THAT AWAKE EMPATHY FOR MECHANIC |
SHELL |
Shell |
Purpose.Ant |
Vietnam |
Diversity? & ?Inclusion |
Smarties APAC |
Gold |
POWERFUL WORDPLAY THAT AWAKE EMPATHY FOR MECHANIC |
Shell |
Shell |
Vietnam |
Diversity? & ?Inclusion |
Smarties X |
Gold |
|
POWERFUL WORDPLAY THAT AWAKE EMPATHY FOR MECHANIC |
Shell |
Shell |
Purpose.Ant |
Vietnam |
Brand Purpose / Activism |
Smarties Vietnam |
Bronze |
UNVEIL UNTOLD STORIES TO UNLOCK MECHANICS’ HEART |
Shell |
Shell |
Purpose.Ant |
Vietnam |
Short or Long Form Video |
Smarties Vietnam |
Finalist |
El Genio de Shell Box |
Shell |
Shell |
DON |
Argentina |
Customer (CX) / User Experience (UX) & Design | Customer Journey Marketing - Lead Generation / CRM |
Smarties Hispanic Latam |
Finalist (2) |
Shell Helix compensa la huella de carbono |
Shell |
Shell |
Argentina |
Brand Purpose / Activism | Product / Service Launch | Product and / or Service Launch |
Smarties Hispanic Latam |
Bronze, Finalist (2) |
|
Shell Gaming |
Shell |
Shell |
Argentina |
Gaming, Gamification & E-Sports |
Smarties Hispanic Latam |
Finalist |
|
Promo Disney 100 en Shell |
Shell |
Shell |
Argentina |
Brand Experience | Instant Impact / Promotion |
Smarties Hispanic Latam |
Finalist (2) |