| Overall Rank: | 203 |
| Points: | 34.7 |
| Awards Won: | 1 |
| Finalist(s) Achieved: | 6 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 0 |
| Silver(s) Won: | 0 |
| Bronze(s) Won: | 1 |
| Region: | Global |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
HP SEA OG OF INNOVATION (#HPtheOG) |
HP |
HP Inc. |
Singapore |
Social Media Marketing |
Smarties APAC |
Finalist |
|
HP Omen rose to Rank 3 via full funnel strategy |
HP |
HP Inc. |
Amazon Ads |
India |
Integrated Ecommerce Innovation & Live Streaming |
Smarties X |
Bronze |
HP and Amazon "Help Me Choose" Product Selector |
HP |
HP Inc. |
UK |
Customer (CX) / User Experience (UX) & Design |
Smarties Europe |
Finalist |
|
HP Omen rose to Rank 3 via full funnel strategy |
HP |
HP Inc. |
Amazon Ads |
India |
Integrated Ecommerce Innovation & Live Streaming |
Smarties India |
Finalist |
HP Spectre – India's 1st AI Enhanced Laptop |
HP |
HP Inc. |
MullenLowe Lintas |
India |
Short or Long Form Video |
Smarties India |
Finalist |
HP's Creative Edge: Leveraging AI to Drive Premium |
HP |
HP Inc. |
Grey |
India |
Innovative Use of AI in Advertising |
Smarties India |
Finalist |
#HPtheOG |
HP |
HP Inc. |
Thailand |
Small Budget, Big Impact |
Smarties Thailand |
Finalist |