MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers Global 2025

Tiger Brands

Overall rank

#23

Points

188.2

Awards won

11

Finalists

6

Region
Global
Best in Show 0
Gold 2
Silver 4
Bronze 5
Finalist 6

Campaigns and Awards 2025

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
Benny: You've Got the Flava Benny Tiger Brands Freshive South Africa Brand Experience | Social Media Marketing Smarties Sub-Saharan Africa Silver, Finalist
Jolly Jus Taste 100% Joy Jolly Jus Tiger Brands Freshive South Africa Omnichannel Marketing | Short or Long Form Video Smarties Sub-Saharan Africa Bronze, Finalist
TBI Doom and Peaceful Sleep: Protect Your Home Doom Tiger Brands Freshive South Africa Social Impact Marketing | Omnichannel Marketing Smarties Sub-Saharan Africa Bronze, Finalist
TBI Ingram's: Let Your Skin Glow Ingram's Tiger Brands Freshive South Africa Social Media Marketing Smarties Sub-Saharan Africa Silver
Tinkies Holiday Spice Tinkies Tiger Brands Hellosquare South Africa Creator / Influencer / Celebrity Marketing Smarties Sub-Saharan Africa Gold
Benny South Africa Benny Tiger Brands Freshive South Africa Omnichannel Marketing | Creator / Influencer / Celebrity Marketing | Brand Experience Smarties South Africa Gold, Finalist (2)
Exceeding Expectations With Jungle Oats Jungle Oats Tiger Brands Broadbrand South Africa Innovative Use of AI in Advertising | AI-Driven Creative Excellence | Programmatic Smarties South Africa Silver, Bronze (2)
OROS Mixing It Up For 125 Years Oros Tiger Brands Freshive South Africa Omnichannel Marketing Smarties South Africa Silver
Tinkies Holiday Spice Tinkies Tiger Brands Hellosquare South Africa Creator / Influencer / Celebrity Marketing | Short or Long Form Video Smarties South Africa Bronze, Finalist