MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Advertisers - Global 2024

Kimberly-Clark


Overall Rank: 42
Points: 105.4
Awards Won: 6
Finalist(s) Achieved: 9

Best in Show(s) Won: 0
Gold(s) Won: 3
Silver(s) Won: 1
Bronze(s) Won: 2
Region: Global

Campaigns and Awards 2024

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Kotex fights back period and blood stigmas

Kotex

Kimberly-Clark

Mindshare

Vietnam

Brand Purpose / Activism | Creator/ Influencer/ Celebrity

Smarties APAC

Gold, Silver

Huggies Skin Perfect: Growth in a Declining Market

Huggies

Kimberly-Clark

Mindshare

Vietnam

Cross Digital Media Marketing

Smarties APAC

Bronze

Huggies drove 12% awareness lift using Amazon Ads

Huggies

Kimberly-Clark

Amazon Ads

India

Programmatic

Smarties India

Finalist

Huggies Skin Perfect: Growth in a Declining Market

Huggies

Kimberly-Clark

Mindshare

Vietnam

Cross Digital Media Marketing | Product and / or Service Launch

Smarties Vietnam

Gold, Finalist

Huggies Skin Perfect: No.1 Diaper Social Buzz

Huggies

Kimberly-Clark

Mindshare

Vietnam

Creator / Influencer / Celebrity Marketing

Smarties Vietnam

Finalist

Kotex - No Compromise, Just Total Control

Kotex

Kimberly-Clark

Ogilvy

Vietnam

Product and / or Service Launch

Smarties Vietnam

Finalist

Republic's Daughters Can Do It If They Wish

Kimberly-Clark

Kimberly-Clark

Über Dijital

Turkey

Diversity? & ?Inclusion | Brand Purpose / Activism

Smarties Turkey

Finalist (2)

Día de la Higiene Menstrual

Kotex

Kimberly-Clark


Argentina

Brand Purpose / Activism

Smarties Hispanic Latam

Finalist

Huggies Skin Perfect: Growth in a Declining Market

Huggies

Kimberly-Clark

Phibious

Vietnam

Cross Digital Media Marketing

Smarties APAC

Bronze

Huggies Skin Perfect: Growth in a Declining Market

Huggies

Kimberly-Clark

Phibious

Vietnam

Cross Digital Media Marketing | Product and / or Service Launch

Smarties Vietnam

Gold, Finalist

Huggies Skin Perfect: No.1 Diaper Social Buzz

Huggies

Kimberly-Clark

Phibious

Vietnam

Creator / Influencer / Celebrity Marketing

Smarties Vietnam

Finalist