Top Advertisers Global 2025
Beiersdorf
Overall rank
#25
Points
83.0
Awards won
10
Finalists
18
Best in Show
0
Gold
0
Silver
8
Bronze
2
Finalist
18
Campaigns and Awards 2025
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| From Ride to Cart: NIVEA’s O2O Beauty Funnel | Nivea | Beiersdorf | Indonesia Creators Economy | Indonesia | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties APAC | Silver |
| From Ride to Cart: NIVEA’s O2O Beauty Funnel | Nivea | Beiersdorf | GrabAds | Indonesia | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties APAC | Silver |
| The Beauty Commerce Funnel on Wheels | Nivea | Beiersdorf | Indonesia Creators Economy | Indonesia | Integrated E-commerce Innovation & Live Streaming | Smarties APAC | Bronze |
| The Beauty Commerce Funnel on Wheels | Nivea | Beiersdorf | GrabAds | Indonesia | Integrated E-commerce Innovation & Live Streaming | Smarties APAC | Bronze |
| From Ride to Cart: NIVEA’s O2O Beauty Funnel | Nivea | Beiersdorf | Indonesia Creators Economy | Indonesia | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties Indonesia | Finalist |
| From Ride to Cart: NIVEA’s O2O Beauty Funnel | Nivea | Beiersdorf | GrabAds | Indonesia | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties Indonesia | Finalist |
| NIVEA MEN’s Play-to-Buy on Kaikai Lock Screen | Nivea | Beiersdorf | OMD | Indonesia | Instant Impact / Promotion | Smarties Indonesia | Finalist |
| NIVEA SUNranghaeyo (SUN + Saranghaeyo) | Nivea | Beiersdorf | Indonesia | Integrated E-commerce Innovation & Live Streaming | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties Indonesia | Silver (2) | |
| Nivea Wins Love for MicellAir During Ramadan | Nivea | Beiersdorf | OMD | Indonesia | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties Indonesia | Finalist |
| Nivea Wins Love for MicellAir During Ramadan | Nivea | Beiersdorf | Glance | Indonesia | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties Indonesia | Finalist |
| The Beauty Commerce Funnel on Wheels | Nivea | Beiersdorf | Indonesia Creators Economy | Indonesia | Integrated E-commerce Innovation & Live Streaming | Smarties Indonesia | Finalist |
| The Beauty Commerce Funnel on Wheels | Nivea | Beiersdorf | GrabAds | Indonesia | Integrated E-commerce Innovation & Live Streaming | Smarties Indonesia | Finalist |
| NIVEA Melange Wins with Smart Targeting | Nivea | Beiersdorf | OMD | Thailand | AI-Powered Audience Engagement | Innovative Use of AI in Advertising | Smarties Thailand | Finalist (2) |
| NIVEA Melange Wins with Smart Targeting | Nivea | Beiersdorf | Channel Factory | Thailand | AI-Powered Audience Engagement | Innovative Use of AI in Advertising | Smarties Thailand | Finalist (2) |
| NIVEA: Building Sustainable Brand Love on TikTok | Nivea | Beiersdorf | Mawave | Germany | Social Media Marketing | Smarties DACH | Silver |
| NIVEA Potinhos - Tá Na Cara | Nivea | Beiersdorf | Publicis | Brazil | Marketing em redes sociais (Social Media Marketing) | Smarties Brazil | Finalist |
| NIVEA Potinhos - Tá Na Cara | Nivea | Beiersdorf | Publicis One Touch | Brazil | Marketing em redes sociais (Social Media Marketing) | Smarties Brazil | Finalist |
| Exposure Control | Nivea | Beiersdorf | Publicis | United Arab Emirates | Cross Digital Media Marketing | Data Insights / Contextual Marketing | Smarties MENA | Finalist (2) |
| Exposure Control | Nivea | Beiersdorf | Saatchi & Saatchi | United Arab Emirates | Cross Digital Media Marketing | Data Insights / Contextual Marketing | Smarties MENA | Finalist (2) |
| Unboxing Skin | Nivea | Beiersdorf | Saatchi & Saatchi | United Arab Emirates | Diversity and Inclusive Excellence | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties MENA | Silver, Finalist |
| Nivea Sales Driver - Sixty60 In App Credit | Nivea | Beiersdorf | Rainmaker Media | South Africa | Instant Impact / Promotion | Smarties Sub-Saharan Africa | Silver |
| Nivea Sales Driver - Sixty60 In App Credit | Nivea | Beiersdorf | Rainmaker Media | South Africa | Instant Impact / Promotion | Smarties South Africa | Silver |