Heather Roff
AVP Media
L’Oréal USA
Media specialist with strong strategic and tactical experience in creating integrated marketing plans. Proven ability to develop and execute multi-channel campaigns that build brand equity, increase consumer engagements and drive sales. Always seeking what’s new and next. Over 25 years at L’Oreal USA across several brands and corporate. Previous experience was on the advertising agency side on both packaged goods and service accounts.