Anurita is a Consumer marketing professional with around 21 years of Business and Marketing experience.

She leads Marketing for GSK consumer Healthcare ISC, and has spearheaded the success story of Sensodyne in the Indian subcontinent. Her mantra is to keep the consumer at the centre everything, and this fosters many innovations and consumer outreach programs that lead to long-term profitable business growth.

Anurita joined GSK from Philips India where she was the Marketing and Business Head for Personal Care. Aside from this, she spent 13 years with Nokia, PepsiCo and Hindustan Unilever.