Igor Levin is a Senior Director leading global Data Science and Digital Analytics at Johnson & Johnson Consumer Health. Igor’s team is responsible for developing global innovative solutions that allow J&J Marketers elevate personalized consumer communications and experiences to maximize ROI on marketing investments and improve Customer Lifetime Value. The team is building and activating connected infrastructure, data strategy, people-centric analytics, closed loop measurement, media optimization and business activation processes.
Igor has been building and leading analytics teams for 20+ years. He has an extensive experience in media measurement and optimization, marketing analytics, sales analytics, data science, systems, and consumer insights. He holds MBA from Cornell University.