Jeff Lucas | MMA Global

Jeff Lucas

Jeff Lucas
Former Chief Revenue Officer
Firework

As Oath’s Head of Americas Sales, Jeff manages the company’s national and mid-market sales teams in the US, Canada and Latin America.

Prior to Oath, Jeff was VP, Global Head of Sales at Snapchat, running the entire sales division across the U.S. and international offices. He built up Snapchat’s sales operation globally, leading it to record revenue growth.

Before Snapchat, he was Head of Marketing & Partner Solutions at Viacom, leading cross-platform ad sales and integrated marketing for MTV, Nickelodeon, VH1, Comedy Central, etc. Jeff pioneered the launch of award-winning integrated marketing and creative content division, Viacom Velocity and spearheaded the Vantage data initiative.

Prior to that, he was President of Ad Sales, Marketing, & Cross-Platform Initiatives for Universal Television Group/NBCUniversal Cable Group. He also previously served as VP, Olympic Sales & Marketing for NBC, generating record sales for the 2000 Summer Sydney Games and 2002 Salt Lake City Winter Games.