Mobile Media Kick Starts the Award Season with the MoTV Awards
Mobile Media to sponsor the MoTV Awards at NATPEMOBILE++ 2006

Oslo, Norway December 21st,– The Mobile Media Company – The Personal Broadcaster, (www.MobileMedia.com) today confirmed its sponsorship of the MoTV Awards to be announced at NATPEMobile ++ on January 23rd. (http://www.ihollywoodforum.com/natpemobileJAN2006-agenda.htm)

NATPEMobile++, produced by iHollywood Forum, will address the impact and business opportunities for wireless, mobile and digital distribution platforms for television producers, developers, technology companies, broadcasters and advertisers.

Mobile Media will be not only be streaming award winning content to video enabled handsets throughout the show, but will also be providing the text voting that delegates will use to help chose this year’s winner.

“Mobilising and creating branded entertainment is our mission and we are therefore delighted to be involved with this year’s MoTV Awards. Moreover, by providing the streaming video service, delegates can experience first hand the next generation of mobile entertainment services by viewing purely made for mobile films direct on their handsets,” said Steinar Svalesen, EVP and General Manager, The Mobile Media Company North America.

The NATPE annual conference and exhibition (Jan. 24-26) provides a marketplace, exhibit hall and conference program for companies and individuals involved in or wanting to become involved with the creation, development and distribution of television programming. Attendees include television industry professionals in programming, production, syndication, broadcast, cable, and advertisers. NATPEMOBILE++ will be held the day before the NATPE convention.

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Note to Editors:
Steinar Svalesen will also be presenting “A Programmer's Guide to Mobile Messaging” during the one day NATPEMOBILE++ event on January 23rd from 11:40-12:40. Joining other industry leaders, including Jeff Proctor, KCAL & KCBS, Vice President and Sports Director, the panel will discuss how text messaging remains the most natural marketing vehicles for media companies and broadcasters. What has worked, what has not and what can companies such as Mobile Media offer in generating new revenues and ratings.

The Mobile Media North America team will also be attending NATPEMOBILE ++ and will be providing presentations on the Company’s mobile entertainment, Interactive TV and Mobile Marketing services and products. To arrange a meeting, please send an e-mail to Soren Schafft, Vice President Sales and Marketing, Mobile Media North America at [email protected]

About Mobile Media
The Mobile Media Company is the leading producer and global distributor of branded, made-for-mobile entertainment, interactive TV formats and mobile marketing concepts. The Company currently engages with an audience of over 500 million mobile users throughout Europe, North America, South America and Asia Pacific, working in partnership with mobile network and portal operations, media companies, brand managers and agencies. Mobile Media is headquartered in Oslo, Norway, with offices and technology development centres in the UK, Romania, Hong Kong, China and the US. For more information, please visit: www.MobileMedia.com or send an e-mail to [email protected].

About NATPE
NATPE (National Association of Television Program Executives) is a global, non-profit trade organization dedicated to the creation, development and distribution of televised programming in all forms, across all platforms. Over 8000 attend this national convention and we expect at least 250 to attend NATPE Mobile ++.

Mobile Media Press Contacts:<?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />

General: [email protected]
US/Europe - Vanessa Vigar, Tel. +31 71 513 2988;
E-mail: [email protected]
UK: Gary Marshall or Rachael Parker Tel: +44 (0)118 939 5900
E-mail: [email protected] or [email protected]