Open, honest, smart, and completely unafraid of the difficult topics and conversations.

MMA is where you want to be if you want to have your finger on the pulse of where marketing is headed. The organization is all substance, little hype.

The MMA is the only trade group I’ve been a part of that addresses the real issues that impact the every day job of running Marketing. A lot of organizations talk about those things but aren’t actively doing work to make things better and easier for leaders.

MMA is truly a game-changer for us! Thought leadership around new and progressive topics, and action-oriented at its best.

I deeply believe it is the most progressive organization of marketing growth leaders in the world.

I don’t know how you do it, but MMA comes up with topics I don’t here anywhere else, and they matter a lot to my business.

Spending time with MMA is like being with marketing architects and engineers as opposed to cake decorators and mortician makeup artists. Trying to improve the sausage factory versus wallpapering over the patient.

MMA is the only industry group trying to tackle the issues that matter: how can marketing drive measurable growth and outcomes? We are long past Wannamaker’s lament about not knowing which 50% of his advertising works, it’s time for the industry to take seriously its responsibility to be accountable and MMA is leading the way.