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Member Press Release

Barbier to lead Ogury’s product vision and innovation.

 

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New Office Underscores the Company’s Continued Expansion in North America

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Infobip

Advertisers Benefit from a 300% Uplift in Ad Recall Compared to Traditional Video Ads

London, April 28th, 2020  — Ogury, the creator of the first advertising engine driven by user choice, announced today the release of Video Chooser, a new way of delivering full-screen mobile video advertisements that enable consumers to choose the ad that most appeals to them.

London, April 14th, 2020 - Ogury, the creator of the first advertising engine driven by user choice, today launches a mobile campaign encouraging mobile phone users to regularly clean their devices, eventually aiming to raise funds for those affected by COVID-19 across the world.

New market brief examines why international business calls to the U.S. may be inadvertently blocked and looks at how to address the potential issues

What’s the News: Legitimate calls originating outside the U.S. may be wrongly blocked by initiatives aimed at tackling illegal robocalls, creating a damaging impact on businesses.

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iconectiv

Verification and Trust Required for Rising New Service to Reach its Full Potential

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iconectiv

London, UK, March 2020 – Channel Factory, the world leader in YouTube brand suitability and ad performance on YouTube, today announced that Paco Panconcelli will be joining the EMEA team as Managing Director, DACH. Panconcelli has been tasked with introducing YouTube brand suitability to the DACH market and establishing Channel Factory as the leading solution for brands and agencies; giving them control over where their ads are delivered. 

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Channel Factory
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Beverly Hills, CA - March 16, 2020 - Channel Factory, the world leader in brand suitability and ad performance on YouTube, today announced multiple important senior hires in sales and marketing roles. The company is rapidly expanding its global sales presence to nurture the growth of its end-to-end YouTube software and services business, and adding marketing talent to deepen its thought leadership prominence. All new US hires roll up under Jed Hartman, Chief Commercial Officer at Channel Factory, with EU additions under Mattias Spetz, MD Europe.

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Channel Factory
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Addressing the existing absence of ad delivery verification tools for the OOH space, foodpanda will benefit from increased end-to-end visibility of campaign performance

 

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Aqilliz
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NEW YORK - February 20, 2020-- Teads, The Global Media Platform, announced it signed an exclusive partnership with Bustle Digital Group (BDG) expanding its reach to 88 percent of consumers across the Generation Z and Millennial age groups in the US according to ComScore. Under the partnership, Teads will enable BDG to increase incremental ad revenue from video and viewable display across mobile and desktop.