Life in China is springing back after weeks of lockdown, while the situation after the pandemic is gradually getting better, attitudes toward digital transformation have changed. With the outbreak keeping people at home, more and more companies have come up with ways to get their business done online. Brands now see the need to manage omnichannel touchpoints and audiences in a proactive way, and make fact-based and data-driven decisions.

In Pandemic time, while fear, tension, uncertainty and constant stream of negative news is widespread, we see the opportunity for celebrating positive & prideworthy values to all Vietnamese. By strongly attaching ourselves with #ProudlymadeinVietnam qualities – stories – human, brands do not just enhance Brand love and Appreciation. Most importantly, we receive the handshakes from Vietnam top Artists and Top Brands to together make proudly Vietnam.

Facebook is focused on many efforts to support businesses in responding to COVID-19. In this session we will share insights, learnings & resources on how businesses (small to big) can navigate through the current challenges:

• How consumer behaviours have changed in the context of COVID-19 
• How businesses can respond - best practices & learnings
• Resources & playbooks that can support ongoing

Resources:

As coronavirus continues to spread globally and people go on to self-isolate in their homes and stockpile groceries, how different will be the holy month of Ramadan this year?

Join us for the webinar where we will share insights about how the social distancing and movement restrictions will affect the celebration. Being a month of caring & sharing, will there be a difference in consumer expenditure, consumption and media habits?