Amiya Swarup, Partner, Marketing Advisory Services | Ernst & Young LLP
I'm thrilled to be a part of the MMA community. It's the perfect place to connect with like-minded professionals, contribute and learn. Through its events and initiatives, MMA facilitates connections, sparks ideas, and drives industry progress. MMA is an invaluable resource for marketers.
Congrats to the MMA Global India team for the wonderfully organised hashtag#Smarties2024. The sessions during the day were super informative. While the rocking music and evening Gala was the perfect culmination of one of the most awaited digital awards nights of the year.
Had the honour of sharing the stage with a few Agency leaders. - Priyanka Mohanty Nayudu , Snehi Jha Mehta , Anand Chakravarthy, Lalatendu Das, Rohan C.
Their panel discussion was one of the highlights of the day as they shared insights and anecdotes from across categories and brands.
✨ Last Friday, I had the pleasure of attending the MMA Global India Smarties event, and what an incredible experience it was! ✨
From insightful discussions to fun, creative moments, the day was packed with learning and great conversations.
A special shout-out to Ishika Sharma Ma'am for her guidance and support for the event.
It was an honor to hear from Rohit Dadwal , CEO of MMA,
and to dive into enriching discussions with @James rogers, VC Brand APAC at Digital Turbine, and Amit Rathi , Country Manager South Asia of Digital Turbine. Their insights were truly eye-opening.
Another great session 'Data Unplugged - Future of Data' hosted by MMA Global India. Great insights from industry leaders on how data is being leveraged with infusion of AI across business functions.
Crisp sessions delivered in a very palatable format. Great work MMA Team!
It was an enriching experience attending MMA's Data Unplugged 2024 event!
Great to hear insightful discussions on AI and witness how different companies are innovatively integrating AI into their products and services.
Had a great time attending the 4th Edition of Data Unplugged 2024, organized by!
The theme "Data First, AI Next" offered insightful discussions on how data drives innovation and shapes AI's future. The event was a treasure trove of insights, showcasing how data-driven strategies are the backbone of AI innovation. From thought-provoking sessions to actionable takeaways, it highlighted the synergy between leveraging data and shaping AI's future.
As 2025 approaches, marketing is advancing rapidly, reshaping how brands connect with audiences in a digital world. In 2024, data-driven personalization, automation, and digital maturity emerged as key trends that are now forming the foundation for what’s next. Here’s a look at how these developments will shape the coming year and keep marketers at the forefront.