Confident, creative, strategic thinking and highly qualified business management with 17 years experience in different industries at Vietnam market from FMCG, retail to Ecommerce, maninging Omni-channel. Broad-based background with big enthusiastic to deliver organizational objectives within highly competitive and rapidly changing market place. Proven ability to drive record-high marketing campaign response rates, execute successful product launches, bringing sales growth, managing entiring business to drive full business P&L. Recognized for transformation leadership, passion to challenge the status quo and agiligty.