Modern Marketing Reckoner 2025: CMO’s Guide to Growth Hacking | MMA Global

Modern Marketing Reckoner 2025: CMO’s Guide to Growth Hacking

Released: 
April, 2025
Region: 

The CMO’s Guide to Growth Hacking will explore the multiple levers of marketing where hacking could yield growth for brands and businesses. The report captures 8 key aspects to help CMOs hack growth -

  • Addressing varied consumer cohorts 
  • Differential market identification strategies
  • How to balance short term gains vs long term growth 
  • Re-building brand differentiation
  • The role of brand communication in hacking growth
  • Innovation in business models and pricing
  • Unlocking diverse distribution mechanisms
  • The role of data and technology in growth hacking.                                            

Growth hacking in 2025 requires strategic application of technology, understanding diverse consumer cohorts, leveraging deterministic data signals, rethinking e-commerce as a brand platform, and optimizing distribution mechanisms across urban and rural India. Download to access a collective of 50+ expert views from across the MMA ecosystem, exclusive resources and MMA frameworks  to walk the talk .

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