2. Case Studies

With 1602 modern marketing campaign case studies to review, this is the #1 resource for marketers seeking to activate the innovation of modern marketing.

e.g. “Consumer Services”, “Coca-Cola”, “Mobile Couponing”

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Neutrogena: Sun Activated Advertising
Walgreens: Balance Rewards
Nike: Win the Hour
Lexus: Lexus and Real Racing 3’s Virtual Test Drive
Google Maps App: Google Maps App QuizUp Campaign
Amoedo: Pipe Burst
Dove: Helping Girls Love Their Hair Deep Down to the “Cell-Fie”
DoSomething.org: DoSomething.org Text with the President
TD Ameritrade: Leveraging Mobile to Drive Acquisitions
: Red Roof Inn Turns Flight Cancellations into Customers
WWF Denmark: #LastSelfie
Kia Motors: Game On
Oral-B: Oral-B Bluetooth-Connected Electric Toothbrush and App
Elidor (Sunsilk): Catch Pink If You Can
Coca-Cola (Japan) Company, Ltd.: My Favorite Cafe — GEORGIA Vending Machine App
Lincoln: 2013 MKZ/29HD Tablet Magazine Integration
SUBWAY Restaurants: SUBWAY Mobile Site
CBS.com: The GRAMMYs Live App
Reliance Trends: 500,000 Square Retail Meters
Hotels.com: Hotels.com Global Marketing Campaign
Google, Inc.: GoMo
P&G: Tide Pods and Shazam
Times Property: Solve Problems, Save an Industry
TONI&GUY: Hair Meets Wardrobe
Nestlé: Nestlé Croqouns La Vie
Safeway: Dominick’s App
Rio Ferdinand: Rio #5 Mobile App
IFB: Retail Shelf Got Bigger
CSC: CSC Viewpoints
Hyatt Hotels Corporation: Hyatt Mobile App
Mazda: Mazda Wind Tunnel
Twentieth Century Fox Home Entertainment: Choose Your Own Adventure
Coca-Cola India: 10 Million Ears Refreshed
Chrysler Group LLC: Jeep History Surface App
More Case Studies
Auto Trader: Shoot for the Moon
Michaels Crafts: Make Your Joy Scratcher
P&G: Mean Stinks
Vodafone: Mobilizing Egypt’s Presidential Race
Greek National Tourism Organization: Explore Greece
Burger King: Burger King Monopoly Madness
Yellow Pages Group Canada: Find Deals Around You
Anheuser-Busch InBev: The Bud Lime Party App Promotion
FedEx: FedEx Shazam
Bravo: Real Housewives of Atlanta Social Edition
Mazda: Mazda Cranes
Hewlett-Packard: HP ShopAlerts
Toyota: Test Drive the Car NOW!
GE: What’s in the Fridge
Vodafone: Enabling User Control
Matli Yem: Matli Yem Mobile Giveaway
Ariat: Blazing the Mobile Retail Trail
Vodafone: Club 2020
Repsol: Copiloto Repsol
MilkPEP: Latte Love
Auto Trader: Dealer Portal iPhone App
French Connection: French Connection’s Mobile Site
Bravo: Top Chef Judges’ Table
DIRECTV: Lead Generation DirecTV 2012
Yellow Pages Group Canada: ShopWise
Propel Zero: Propel Kiip
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